He acted as “comedy model” for a greeting-card company called West Graphic, portraits that Seligman compares to the work of Cindy Sherman. He wrote a popular column for The San Francisco Sentinel, then an essential gay weekly. And he performed in a group called Sluts a-Go-Go, emulating faded stars of the ’30s and ’40s while occasionally brushing up against rising ones of the period (Robin Williams, Lynda Carter). The Sluts and their associates were equal-opportunity offenders, doing racial as well as gender impressions, spewing double entendre and sometimes seeming to positively assault their audiences with sensory overload, exaggerated glamour and flagrant disregard for safety codes.
Though revolutionary in his in-your-faceness, Fish was not particularly political; the sincerity such activity requires was anathema. One of the more intriguing aspects of his foreshortened life was an attitude described here as Romantic Cruelism: a pose of complete indifference or dark humor even in the face of tragedy.
Fish displays it when his parents divorce; when a younger sister dies after a mysterious illness; and when one Synthetic, who had been a childhood friend, perishes in a fire: “Burnt to a cinder in a room full of exotic drag. All they found was a tooth,” as Spurt!, a local punk zine, callously memorialized. “The young don’t know what to do with endings,” Seligman writes, and there were so many more to come.
“Who Does That Bitch Think She Is?” revisits and draws from a 1986 profile of Fish that Seligman wrote for skittish editors at Image magazine, a weekend section of The San Francisco Examiner. Aside from overuse of the words “notoriety” and “notorious,” it is confidently written, wistful and quite personal; Seligman’s now-husband, Silvana Nova, was part of Fish’s scene.
The author of a previous book comparing Pauline Kael and Susan Sontag, Seligman diverts here and there to Sontag’s “Notes on ‘Camp,’” but spends most of his time simply retracing Fish’s footsteps. At times these seem akin to the old Hans Christian Andersen version of “The Little Mermaid,” whose heroine is granted the power to walk out of the water, but only with the pain of swords going through her. (In one parade, Fish’s elaborate costume included fiberglass “legs” that drew blood from his own, covering the stains with black tights.)
Seligman’s own stance is mostly one of wary wonderment, that drag queens have gone from “totally beyond the pale” to mainstream acknowledgment, “from feared freak into object of fascination,” from the shaky spotlight to — however contentiously — the kindergarten rug. He piles a lot of historical weight on Fish’s shoulders, but his subject carries it like Joan Crawford in a padded Adrian frock.
WHO DOES THAT BITCH THINK SHE IS? Doris Fish and the Rise of Drag | By Craig Seligman | Illustrated | 352 pp. | PublicAffairs | $29