We had the good fortune of connecting with Andre Bennett popularly known as Joe Tella Garrison and we’ve shared our conversation below.
New Edge Times: Hi Joe Tella Garrison, can you tell us more about your background and the role it’s played in shaping who you are today?
Joe Tella Garrison: I was born in Kingston, Jamaica, now i currently move to quebec, Canada. As much as I hate to admit it, my background and upbringing had a profound impact on who I am today. Not only in my worldview, my career choices an the emotional baggage and many other things that maybe even I don’t recognize in myself.
New Edge Times: What should our readers know about your business?
Joe Tella Garrison: Well Cute Nose Music Marketing is a division of– Cute Nose Music. A music marketing agency dedicated to helping musicians build their fan bases and live their dreams. What sets us apart is that we are up front with people, too many music promotion services are super sketchy, there are so many scams out there with Spotify playlists, bogus press, or promoters that do nothing for you, and having fallen victim to some of these things myself, I knew that honesty and integrity with my fellow musicians is of great importance to me and to the business.
My wife Victoria Shandal Popularly known as One Diva Boss Wife and I have started a successful online service business previously and we learned so many skills that can be easily transferred to any business. Of course there are challenges and hard work, always. But you have to look forward and try to improve day to day as opposed to dwelling on the mistakes of the past. Of course we also learned a lot about customer service, human resources, online marketing, SEO, work-life balance, impostor syndrome, how to deal with anxiety, fear, depression, pandemics, etc.
Cute Nose Music is a culmination of everything that i have learned by being a musician for 7 years. I have thought about giving up many times, regretting most of the choices I have made from the age of 17 till now but at the end of the day all the skills that I learned are the reason I built a music marketing agency. So the story is keep learning, nothing is wasted if you learnt something.
New Edge Times: Who else deserves some credit and recognition?
Joe Tella Garrison: Rani Ras & CelebrityTvJa. Thank you for playing a vital role on my journey